For today’s Sponsor of the Day post, the developer of the multi-tenant retail center coming to the southeast corner of Ella Blvd. and 34th St. has some brand-new renderings to show off. Thank you, 33 1/3 @ Thirtyfourth, for supporting this website (and for the pix, above)!

What will the place look like? Garden Oaks and Oak Forest, here’s your first peek!

Chris Hotze, best known to nearby residents as the developer and owner of The Shops at Oak Forest (up a few blocks, on the northwest corner of 43rd St. and Ella), says he wants 33 1/3 @ Thirtyfourth to reflect the quality of Oak Forest and Garden Oaks. His firm, Crescere Capital Management, hired architects Peter Merwin and Ted Rubenstein of the Houston office of Gensler to create a design for the 2.5-acre site that includes greenspace at the intersection, plus a high overall parking ratio and varied buildings with high ceilings — to help draw exciting concepts to this busy corner site. Current plans call for a total of 18,850 sq. ft. of retail and restaurant space.

Gensler’s rendering at top shows a freestanding restaurant building fronting 34th St., which includes plenty of room for patio seating beneath and around an extensive building canopy. The drawing below it shows the view from Ella Blvd., and the larger, more varied multi-tenant structure at the southern end of the site.

For more details and images of this center, stay tuned for future 33 1/3 @ Thirtyfourth Sponsor of the Day posts!

Sponsor of the Day posts are a great way to introduce readers to exciting developments in and around Houston. Find out more about the program here.