A funny thing happens in Pooja Lodhia’s teevee report on the whole Tampico Heights dust-up. Yes, she gets Jim Badger, the creator of the Tampico Heights website, to come on camera, and she notes that his renaming project was meant as a sort-of joke. But more interesting: She finds a couple people who claim that the inside-the-Loop neighborhood west of I-45 and east of North Main St. should be called Northside.
They aren’t wrong.
TAMPICO HEIGHTS RISES AGAIN, THIS TIME IN A BUMPER STICKER CAMPAIGN 
In a setback for the upstart movement to rename Brooke Smith and portions of East Sunset Heights east of N. Main St. and west of I-45, the appearance of the name “Tampico Heights” on Google Maps got shut down late last month by a couple of eagle-eyed citizen editors who noted that the name was “being used by a small group of residents to try and encourage the adoption of the name for this neighborhood, much to a larger group’s displeasure.” The newfangled designation has now been removed. But pro-Tampico campaigners have taken to the streets — or at least the shopping-center parking lots: A reader sends Swamplot this photo of a Tampico Heights bumper sticker spotted on a Chevy TrailBlazer parked in front of “Party” Kroger on Studemont St. over the weekend. [previously on Swamplot] Photo: Mel
‘TAMPICO HEIGHTS’ IS NOW A THING ON GOOGLE MAPS 
Near Northside residents who didn’t want their neighborhood to be called Tampico Heights have been successful in their campaign to keep the new name out. But it looks like Tampico Heights may be settling in as a new neighbor. A reader reports — and a quick online search confirms (see screen capture at left) — that Google Maps has now begun applying the new name Tampico Heights to area maps. Northside Village has been spared the Heights creep: The Tampico Heights name appears to have been applied to inner-loop neighborhoods Brooke Smith, East Sunset Heights, and portions of Sunset Heights west of I-45 and east of North Main, and not to Northside Village or the Near Northside, which lie east of I-45. That’s a more reasonable spot for a Tampico Heights to land anyway, since it incorporates the Tampico Refresqueria at 4520 N. Main St. and Tampico Seafood & Cocina Mexicana, at 2115 Airline Dr. [Previously on Swamplot]
