Make that 55 days that the prank poster installed by UH student Jevh Maravilla and a group of accomplices has been hanging in the Shadow Creek Ranch McDonald’s. And there’ll be plenty more time to see it: An unidentified McDonald’s representative tells Eater Houston that the store at 2815 Business Center Dr. has no plans to take it down, noting however that renovations are planned in the future.
Maravilla (right) took the photo of him and his friend Christian Toledo (left) at the Westside Event Center — just a mile away on the opposite side of 288. He then added graphic elements to mimic the other wall art in the store and ordered a print through Office Depot’s online service. Clad in a McDonald’s employee shirt he picked up for $7 at a nearby thrift store — along with a tie, clip-on walkie-talkie, and fake nametag dubbing him a “Regional Interior Coordinator” — Maravilla entered the store and hung the poster with the help of a few more friends.
He describes the undercover op beginning at the one-minute mark in this video:
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Want to see his handiwork for yourself? Don’t head up to the counter right away. Instead, look to your right upon walking through the front door:
To make your own pilgrimage, hang a right on Broadway St. then another right on Business Center Dr. after exiting off 288 south for FM 518.
Pass the Wells Fargo and you’ll see the drive-thru lane on your right:
If you reach the H-E-B Plus parking lot, you’ve gone too far:
- i noticed there was a blank wall at mcdonald’s [Jevh M.]
- We Became McDonalds Poster Models [Jevholution]
- University of Houston Student Pranks McDonald’s With Fake Ad Poster Featuring Himself [Eater Houston]
Photos: Swamplox inbox
Ha! Brilliant!
I agree! Great idea.
Fantastic
It would have been a better coup if they were holding What-a-burgers in the photo.
What is the point… exactly? Why not do something more useful with the limited time you have on this earth…
@TruthFromTexas,
Aside from the fact that idle diversion is a necessary indulgence for most, what these guys have done is demonstrate several very, very marketable job skills. Think about unsold billboard inventory that says ‘Think billboard advertising doesn’t work? It just did.”
That is to say, they got you to look.
@TruthFromTexas
… something more useful like judging how someone spends their time on a message board? Just curious.
@TruthFromTexas: Did you read the Eater article? It explains why they did it. They looked at the pictures and didn’t see any Asians, so they put up some Asian faces. Also because it was fun.
I visit that location twice a month or so to get my unsalted fries and home style burger fix. Need to check it out tomorrow.