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Wednesday, March 19, 2008

Staub Ranchsion Tries Everything: Lecture, Tour, Big Price Cut

3740 Willowick Dr. in River Oaks by Architect John Staub

This time, the folks selling the home at 3740 Willowick in River Oaks are really going all out.

Maybe last November they hoped that the release of Stephen Fox’s The Country Houses of John F. Staub would unleash a new era of interest in the Houston architect — and result in a recordbreaking price for the 1955 Staub-designed ranch-like mansion backing up to Buffalo Bayou, across from Memorial Park.

The book did fine, but Staubmania never really took off. Now, almost five months later, the sellers can’t harbor any illusions.

This time, the John Staub marketing machine kicks into full gear:

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Tuesday, March 11, 2008

Big and Modern on Lazy Lane: John Arnold Tries House Trading

Perspective View of House at 2950 Lazy Lane, Designed by Alexander Gorlin

This massive 20,000-sq.-ft. home featured on New York Architect Alexander Gorlin’s website is under construction at 2950 Lazy Lane in River Oaks. The Museum of Fine Arts’ Bayou Bend Collection is next door.

Gorlin’s client is the youngest member of the Forbes 400 list of the Richest Americans (he’s number 317): 34-year-old former Enron trader John Arnold, who now runs secretive Centaurus Energy, a small but extraordinarily successful hedge fund company that trades energy commodities.

Four years ago, Arnold bought a recently renovated 1926 home in the French Norman manorial style in the Homewoods subdivision of River Oaks. The home, which had sat on the market for close to three years, had been designed by Houston architect Birdsall Briscoe in collaboration with John Staub, who was building the Bayou Bend estate for the children of former Texas governor James Hogg next door. Briscoe’s creation was dubbed “Dogwoods” by Hogg’s son Michael, who lived there for many years with his wife.

A year after purchasing Dogwoods — valued by HCAD at $4.9 million — Arnold angered River Oaks preservationists by tearing it down.

After the jump, more illustrations of the house John Arnold will be trading into, plus a few photos of the one he didn’t leave behind.

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Thursday, December 13, 2007

Staub Ranchsion Sale Not Going By the Book

3740 Willowick Rd., River Oaks, Home by John Staub

How’s that River Oaks “you loved the book, now try the homemarketing tie-in going?

Well, Stephen Fox’s volume on The Country Houses of John F. Staub is currently ranked #10,535 on Amazon.com, which probably isn’t so bad for a book about a dead architect. It is heavily discounted, but it’s collected several favorable reviews online.

The reviews aren’t looking quite as good for the Staub ranch-mansion at 3740 Willowick: The asking price was dropped earlier this month from $7,495,000 to $6,950,000. For a 2.3-acre River Oaks lot with Buffalo Bayou frontage, that’s a healthy step closer to . . . yes, land value. And looky at all the excitement just down the street!

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Wednesday, November 7, 2007

Great Moments in Houston Home Marketing: The John Staub Tie-In

3740 Willowick Dr. in River Oaks by Architect John Staub

A 1955 River Oaks “country house” designed by John Staub appears on MLS just days before architectural historian Stephen Fox’s book on the Houston architect appears in bookstores. Mere coincidence? Or brilliant upper-end home-marketing technique?

There’s a slight price difference between the two: The Country Houses of John F. Staub lists for $75, though Amazon.com whacks 37 percent off of that. No telling if the sellers will accept a similar discount off the $7.495 million asking price of 3740 Willowick.

The house overlooks Buffalo Bayou and features four fireplaces, three bedrooms, and six full and one half baths — all in a single story. Yes, it looks like some ranch-house flavor got mixed in here. There’s a garden loggia and lots of trees, plus a three-car attached garage. It’s a 5,532-square-foot home on a quarter-acre lot.

The book is 408 pages long and comes in hardcover. It features photographs by Richard Cheek, and will take up just three-quarters of a square foot on your coffee table.

After the jump: the not-so-ranchy interiors.

Of the house.

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