In the fine tradition of the Houston. It’s Worth It. campaign, here’s another well-disguised civic marketing effort meant to drum up a certain Bayou City pride of place. And, uh, by the way — it comes to us from Austin. There, designer and illustrator Kammi Russel has put together a helpful, mostly typographical infographic spelling out a few of the many reasons not to move to her adopted hometown.
“Austin Sucks. Please Don’t Move Here. These are some reasons why,” it reads at the top. Among the dire warnings of the Texas capital’s failings conveyed therein: “No major league sports,” and “People talk about kale all the time.” Plus this gem: “Good luck finding a boyfriend. This is the adult never-never land. Men stay children until their late 30s. Then they date one of the 158 people who moved here today. I hope your dog is rescued . . . because you will be alone.”
Helpfully for hapless Houston boosters, it concludes with this observation: “Dallas and Houston are amazing . . . you should move there.”
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Austin. It’s Not Worth It.