IS RICE WORTH IT? Having stood up for Houston’s heat, humidity, flying cockroaches, mosquitoes, sprawl, flooding, “no mountains,” and other typically unheralded features of the local landscape (even as more official civic campaigns shied away from the task) the folks behind the cité vérité Houston. It’s Worth It. promotional campaign are ready to move onto their next crowdsourced publishing project. “Contrary to the way it might sound,” declares a splash page announcing the project, HIWI: Rice “is not a cookbook. Nor, for all you anxious undergrads, is it a text book.” Instead, the publishers at communications firm ttweak are hoping to produce a collection of comments, stories, and photos that’ll end up serving as “part love letter, part roast, part remembrance” of Rice University, on the occasion of the institution’s 100th birthday. Working from the same model that produced the original Houston. It’s Worth It. book and HIWI: Ike, the publishers are soliciting contributions from anyone who has anything to say about the campus, its people, and its place in the city: “Have you ever shot bottle rockets in the parking lot? Were you there for Kennedy’s speech? Ever knocked back a few at Valhalla? . . . Even if you’ve never set foot inside a Rice classroom, we want to know what the ‘Institute’ means to you.” [HIWI; previously on Swamplot] Photo: ttweak